Monday, February 06, 2006

The Grammy's Are Totally Pitchfork's Demo

I begrudge Ryan Schrieber nothing. He's the center of a more democratized rock critic mafia that has all but neutered Rolling Stone. What's not to love?!?

However, with that in mind I'd like to wonder aloud (in blog form) why CBS would so thouroughly promote their Grammy telecast to the readers of the venerable indie rock music webzine Pitchforkmedia.com?

Of Pitchfork's top 50 albums of 2005 only 3 are nominated for Grammy's. Other than Kanye all of those albums are nominated in specific genre categories like Best Dance Recording (LCD Soundsystem) and Best Rap Performance (The Game), that aren't even aired on television. Seems like poor demographic research on CBS's part.

I'm just saying is all.

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